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Tuesday, July 03, 2018

Marketing & Digital Marketing Position (Sample)

Web Designer Cum Product Marketing Executive ( E-commerce Product Sales ) RM2500 – RM5000
Responsibility :
Website designer , web marketing , self-live video or product video marketing , product marketing , data leads & sales generation , video shooting & editing , media marketing etc
You must meet our requirement:
·         Build good relationship and trust Work independently and achieve team goals
·         At least two year experience in online sales or marketing
·         Coordinated with the company's system and grow together
·         Self motivated and ability to work independently to achieve company goals
·         Experience in web designer / web marketing / media marketing
·         Basic knowledge or experience in self live video / video marketing / video editor related
·         Able to handle online products sales and marketing
·         Or familiar with either marketing platforms like GoogleFacebookInstagram YouTube, Twitter, WeChat etc
·         Or experience or profession in either online selling platform like Lazada.my, lelong.my , mudah.my, ebay.com, amazon, qoo10, 11street, shopee, carousell, taobao, alibaba, aliexpress, Faye, shopping website builder or other's online selling website etc
·         Or ability to recruit and handle corporate sales, dealers, customer services through online and offline
·         Or able to manage a website and website marketing to generate sales
·         Or experience in shooting self video to conduct a marketing either experineces above to complete the job to acheive target

Online Sales cum Marketing Executive
·         At least two year experience in online sales or marketing
·         Coordinated with the company's system and grow together
·         Self motivated and ability to work independently to achieve company goals
·         Or familiar with either marketing platforms like GoogleFacebookInstagram YouTube, Twitter, WeChat etc
·         Or experience or proffession in either online selling platform like Lazada.my, lelong.my , mudah.my, ebay.com, amazon, qoo10, 11street, shopee, carousell, taobao, alibaba, aliexpress, Faye, shopping website builder or other's online selling website etc
·         Or ability to recruit and handle corporate sales, dealers, customer services through online and offline
·         Or able to manage a website and website marketing to generate sales
·         Or experience in shooting self video to conduct a marketing either experineces above to complete the job to acheive target We offer you.

Executive Corporate Communication/Digital[Marketing] RM2900-RM3800
Job Responsibility:
Main:
1. Plan and execute all corporate campaigns communication plans pertaining to the projects
2. Liaise with agencies to ensure that all corporate communication plans for digital including creative artwork executed as per plan
3. Review (PDCA) on all monthly activities
4. Reflect the review on upcoming plans and activities
5. To manage Honda corporate website, Facebook and Instagram and other related digital platform Authority:
1. Verify direction on campaigns as per approved by management
2. Execution of approved plan
3. To make sure the online/ digital is running as per planned Skills & Knowledge:
1. Advertising & Promotion knowledge
2. MS office application
3. Problem solving, process-oriented, time management, planning and project management
4. Strong Communication skills, speaking, writing and presenting.


Social Media Marketer (RM1600 – RM2400)
Job Responsibilities:
·         Develop and design the content of marketing material for Company and new products
·         Updating company website content
·         Develop a digital marketing Plans
·         Develop new promotion to grow company business via various channel : Email, Social Media or new E-marketing tools
Job Requirements: Candidate must possess at least Diploma/Advanced/Higher/Graduate Diploma in Social Science/Sociology, Marketing, Journalism, Mass Communications or equivalent. Required language(s): Chinese, English At least 1 Year(s) of working experience in the related field is required for this position. Required Skill(s): copywritting Preferably Entry Level specialized in Advertising/Media Planning or equivalent.

Digital Marketer (RM6000 – 9000)
Job Description
·         Overseeing, managing, reporting on , optimising and handling multiple company’s digital assets and campaigns including Google Adwords, SEO, SEM, SMM, Display advertising and other digital media.
·         Ensuring digital marketing campaigns, search engine marketing and social media are consistently engaging and optimised with high conversion rates.
·         Maintaining the budget for digital marketing strategies on marketing channels.
·         Advise on Conversions, engagement of digital marketing initiatives and providing suggestions on improvements.
·         Requirement Minimum 5 Years’ Experience Expert technical skills and in-depth understanding of digital marketing particularly on Google (SEM & SEO), Google analytics, Display advertising, coding skills, HTML and landing page building.
·         Good understanding of online marketing techniques, user behaviour, user experience.
·         Capable of understanding digital marketing analytics and providing useful analysis.

Digital Marketing Strategiest [RM3000 – RM4500]
·         Digital Marketing Strategist Job Duties: Develop and implement SEO and Paid Search PPC strategies
·         Create and manage link building strategies, content marketing strategies, and social media presences
·         Research and analyze competitor advertising links
·         Conduct keyword research and identify potential keywords, target audience, and target location.
·         Innovate and present new marketing platforms and strategies
·         Write original, powerful SEO content for blogs and websites.
·         Forecast marketing campaign growth and ROI for marketing campaigns
·         Manage email and social media marketing campaigns Come up with landing page/website recommendations to make it into a conversion-driven one.
·         Skills in using Google Analytics, Google AdWords, and other relevant sites
·         Drive traffic to company & client’s website
·         Work closely with the other teams to meet clients' marketing goals and solve any issues instantly.
·         Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
·         Track, report, and analyze website analytics and PPC initiatives and campaigns
·         Handle all aspects on SEO and PPC, both on page and off page to grow and improve organic online presence and traffic
·         Up-to-date with the latest trends and best practices in SEO and PPC
Requirements: Bachelor’s degree Willing to learn and willing to commit a minimum of 18 months employment. Able to work under pressure and in a fast-paced environment With minimum 2 years of experience working in the digital marketing industry Digital Marketing Strategist - Nexus MediaWorks International Sdn Bhd Proven SEM experience managing PPC campaigns across Google, Facebook, LinkedIn & Instagram Solid understanding of performance marketing, conversion, and online customer acquisition Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM Being data-driven and kind of a data-geek, clear understanding of data, analytics, metrics and statistics. Experience working with any of these website analytics and SEO tools: Google Analytic Google Keyword Planner Google Search Console Moz SEMrush Detailed-oriented, ability to multi-task, and excellent organizational and time management skills. Having a startup mindset. If you're not sure what a startup is (A startup is NOT a new tech company), you can Google Search what is a startup. Highly proficient in spoken and written English Strong analytical thinker and strategis


Digital Marketer Manager (RM6000 – RM10000)
The Digital Marketer will be responsible for driving all digital marketing initiatives across channels and platforms to acquire, convert and retain qualified leads and customers for the high-end retail business; developing unique and personalized omnichannel experiences. This is an exciting opportunity for a driven digital marketing professional to lead the digital transformation of a major player in the luxury retail industry in Malaysia.
Job Responsibilities:
Lead YTL Retail digital marketing strategy and implement initiatives to build overall brand awareness, drive qualified traffic, manage customer acquisition and grow online sales.
·         Build and manage brand marketing plans (ATL, BTL and online), including budgeting, creation and execution of digital campaigns to consistently achieve quarterly and annual revenue targets.
·         Implement online marketing campaigns and initiatives (Google/Facebook Ads, Social Media, Email, SEO, Affiliate, Mobile, CRM & Marketing Automation) that deliver remarkable customer experience and drive conversion.
·         Collaborate with partners and affiliates to build strategies that deliver revenue, while supporting YTL Retail’s products and marketing strategy. Define, track and optimise online marketing KPIs, including online traffic, conversion, CTR, CAC, LTV, and social metrics.
·         Work closely with e-commerce manager to optimize website conversion rates, customer experience, and drive content and site improvements. Launch the online platform, grow and own traffic and online revenues.
·         Work with merchandising, e-commerce, technology and offline retail teams on merchandising and campaign strategies to track and optimise the sales funnel.
·         Drive cross-functional process to define and communicate the creative content, promotional strategy, and user experience that delivers targeted online revenue.
·         Contribute in setting YTL Retail’s signature tone and voice online, in line with its brand positioning, mission and core values.
·         Conduct general market research to keep abreast of trends and competitor’s marketing movements; evaluate customer research, market conditions and competitor data.
·         Develop and execute weekly/monthly dashboard on key KPIs, using analytics to identify actionable insights for campaign improvements.

Job Qualifications:
Masters degree in marketing, retail or relevant disciplines from a leading university or institution preferred Minimum 3-5 years experience in Digital Marketing; digital agency, B2C, Retail or Fashion industry advantageous A sound understanding of online marketing concepts, strategy and best practices In-depth knowledge of Google Analytics and website analytics tools Prior experience in media buying, ATL/BTL strategies, building strong affiliate network, social media marketing and email marketing Hand-on, flexible, result-focused, detail-oriented and collaborative self-starter with strong data analysis skills, planning and execution skills.
Excellent written and verbal communication skills. Excellent command of English required Use of Adobe Photoshop, InDesign, Dreamweaver is a plus


E-Commerce Manager (RM5500 – 8000)
Job Responsibilities:
·         Develop and implement customer-centric omnichannel features and services in coordination with YTL Retail.
·         Scope and document digital assets MVPs, feature roadmap and release cycles.
·         Work with appropriate teams and resources to drive requirements definition; articulate underlying business logics and data flows.
·         Drive continuous growth and improvement in YTL Retail’s online experience.
·         Follow UX and UI industry best practices and SOPs to scope online services and features.
·         Work closely with technology team to improve usability, design, content and conversion of the company website; Formulate plans to adjust/improve where necessary for maximum gains.
·         Develop actionable project schedules – clearly identifying: key milestones, deliverables, outcomes, dependencies, effort/duration, resources.
·         Manage vendors and technical teams to build and deliver the digital assets strategic roadmap; in time and within budget.
·         Maintain project schedules – tracking baseline against actuals, abstract project schedule into more digestible presentation.
·         Communicate project status, team velocity, and release progress to project teams, management and key stakeholders.
·         Identify and address cross-project dependencies and risks; effectively communicate resources requirements.
·         Help to ensure cross-functional teams are practicing agile principles for collaboration, prioritization and delivery.
·         Ensure accurate, complete and timely execution of all configuration and administration relating to merchandising, product catalogue, campaigns and customers.
·         Coordinate the processing and delivery of online orders, payments, refunds and customer tickets.
·         Be responsible of the all online properties performance and SLA.
·         Continuously optimize the e-commerce channel operation and performance.
Job Qualifications: A Bachelor’s Degree or equivalent in Computer Science or Engineering from a leading university or institution preferred. Minimum 3-5 years experience in e-commerce, managing digital projects (eg., website/portal, marketing sites, e-commerce, social, mobile, etc.); within B2C, Retail or Fashion industry advantageous A sound understanding of the digital and omnichannel ecosystem, best practices, and online metrics. In-depth understanding of e-commerce solutions and business processes, knowledge of Magento Commerce a plus. Strong project management and organizational skills – must be a self-starter. Good understanding of agile /scrum methodologies is a plus. Strong interpersonal and communication skills, with the ability to work and build relationships with multicultural and cross-functional teams at different levels of an organisation. Team player with strong, resilient personality that will bring new ideas and perspective. Able to take initiative and make things happen with moderate supervision and guidance


Manager/Assistant Manager – Analytics (RM6000 – RM9000)
Responsibilities
• Identify key business challenges; develop insights and recommendations to address them.
• Explore business problems and generate insights through data source exploration, visualization, and prediction techniques
• Build deep knowledge and understanding of customers, channels and the competition in order to develop actionable insights that o build and sustain brand and business leadership o influence new product development
• Analyze large datasets (internal and external sources) to glean actionable insights and predict outcomes using quantitative analysis. o Explore data to find patterns and relationship o Ability and know how to deal with imperfections in data
• Analyze end to end of the consumer journey, using SQL queries for example, to generate insights and strategic recommendations to optimize relationships with consumers.
• Work closely with various stakeholders (such as Digital marketing and Web Analyst, CRM Specialist, Social Media Specialist) to extract information on customer data (via data management platforms, web, social media analytics, segmentation, profiling), using these insights to evolve product offering and customer engagement programs.
• Use Reports and Dashboards already created to drive insights for our main stakeholders.
• Develop approaches to integrate quantitative and qualitative insights and structured and unstructured data into a holistic view of customers.
• Able to use Big Data technologies in the analytical process.
• Turn research findings into actionable insights to inform and impact business decisions, i.e. interpretation and synthesis of multiple sources of consumer and market data to drive deeper understanding of the consumer and market
• Provide thought leadership on evolving best-in-class research methodologies to address business needs
• Work collaboratively with the broader Marketing Insights team, Marketing and other cross functional teams to turn insights into business building plans
• Able to connect the dots and tell a story; translating business results into business recommendations • Perform special projects as required Requirements
• Possess at least a Bachelor Degree in quantitative discipline (e.g., statistics, economics, computer science, information systems, mathematics, physics, engineering).
• A data driven mind-set. Passion for data and insights generation.
• A drive for understanding consumers and their relationship with the brand
• Experience in database management and marketing with an understanding of the use of data and systems in marketing campaigns as well as challenges that marketers face from day-to-day.
• Analytic Agility; the ability to apply modeling techniques, programming languages, and see how these ideas can integrate to optimize the business.
• Programming languages such as Python, R, Java, Ruby, Clojure, Matlab, Pig or SQL, application of Hadoop, Hive and/or MapReduce a plus
• Demonstrated skills in selecting the right statistical tools given a data analysis problem.
• Ability to simplify complex analysis into clear explanation and visualization
• Strong written and verbal communication skills
• Experienced in translating analysis results into business recommendations.
• Able to work collaboratively in and develop meaningful relationships to achieve common goals
• Flexible and adaptable to any changes
• Passionate about learning and staying updated in emerging trends and technologies.

Web Designer Cum Videographer [RM2600 – RM4000]
Responsibilities:
·         Provide multimedia design (website mockup design & banners etc.) support to the client’s requirement.
·         Brainstorm and mock-up design ideas with the cross-functional team, make necessary changes in line with the clients’ demand and the project objectives.
·         To contribute to branding identity development, graphic & advertising design as well as refining the creative concepts for company’s marketing strategies and initiatives.
·         Support in the development of artwork for various marketing materials such as newsletters, printed ads, brochure, packaging, flyer, banner/bunting, poster, GIF etc.
·         Design and produce marketing materials ranging from still graphics images to simple motion graphics.
·         Design and finished products across multiple forms of media for print, web and video.
·         Adapting key-arts visual and finalizing collateral for digital marketing.
·         A chance to involve in pre and post-production
·         Record and edit video including selecting program format for final output
·         Capturing/importing media organizing raw media, editing footage and adding music
·         Always report to the team and share work progress to ensure accurate completion of all details
·         Able to meet tight deadlines
·         Able to pilot a drone will be an advantages knowledge on “Interface Design (Web)” & “Print Media Design” will be an advantage

Web Designer Cum Videographer - Nexus MediaWorks International Sdn Bhd Requirements: Preferably Senior Executive specialized in Art/Design/Creative Multimedia/Advertising/Media or equivalent. Candidate must possess a Bachelor's Degree/Post-Graduate Diploma/Professional Degree in Art/Design/Creative Multimedia/Advertising/Mass Communication and Media Studies/ Public Relations/ Film Studies/ Cinematography/ Photography/ or any related fields Required language(s): English, Bahasa Malaysia, Chinese. At least 2 years of working experiences in the related field is required for this position. Required skill(s): Adobe Photoshop, Illustrator, Premiere, After Effects (advantage) and any other video editor applications Demonstrable video editing ability with a strong portfolio (include a link if possible) Able to use After Effects & Premiere Pro are a plus. A committed team player who is resourceful, dynamic and possesses good market intelligence with the analytical mind. To be able to fluidly multi-task and able to work on more than 1 design brief at the same time.

Role: Consultant, Digital Marketing 
As a Consultant within the Digital Marketing team, you will seek to deliver exceptional returns on our client’s marketing campaigns whether it is in the area of increasing online purchases for an ecommerce store, getting subscribers for a online service or driving awareness for a brand or product. We want candidates who have the steely determination to work in the online marketing space and will be willing to or can already:

Maximise results and hit targets on your campaigns on Search Engine Marketing platforms (Google, Yahoo, Bing);
Manage media plans on the various Ad Networks (Facebook, Yahoo, Bing, YouTube, etc);
Craft copies on ads and web pages that can effectively get conversions; Implement tracking of advertising campaigns and websites via Google Analytics for performance reporting;
Analyse data and work out actionable insights for client to better their business; and
Handle queries and discussions on all things online related (it is that dynamic!) with clients and team-mates.

You will love this job if... 

  • You spend most of your free hours online and are itching to continue doing that while working; 
  • You have just obtained a tertiary education and want to apply your knowledge in the area of digital marketing (nevermind that you have specialised in something totally unrelated...marine biology perhaps?); 
  • You get irritated with the state of some websites and the copies on some advertisements and you would want to make the world a better place by helping clients use the digital medium better; 
  • You write and speak well and you do generally get along ok with people (a balance between a total recluse and an incorrigible social butterfly); 
  • You are meticulous and have an eye for detall and you are able to spot the error in this sentence; 
  • You get imbued with energy working independently while taking comfort that your team-mates are there for you; Digital Marketing Consultant - clickTRUE (M) Sdn Bhd 
  • You are an inner geek at heart and would jump at the chance to dissect data and explain statistics to a client; 
  • You are obsessed about making things better no matter how minute and like coming up with the next how-to guide; 
  • You can multi-task without breaking much of a sweat (assessed when you can keep focus and a smile while having clients, team-mates and managers asking for stuff to be done at the same time); 
  • You have good time-management ability; 
  • You want to be always learning and evolving in your chosen profession; and 
  • You want and can make a significant contribution to the organisation you join. 

Extra points when we assess your application

  • You are a marketer, with 1 to 3 years of experience, who embraces technology. 
  • You write, track and monetise your own blog or online property. 
  • You can demonstrate that you are a right fit for this job in your CV. 


What we offer 

  • A conducive environment to learn, work and grow. 
  • Team-mates for you to get support and for your lunch outings.
  •  An organisation that is immersed in all things online. 
  • Constant challenges and opportunities to prove yourself. 
  • No politics. 
  • Open communication. 
  • Competitive salary and benefits. 

The Role : 
Being the voice of the company as a Social Media Manager, you are responsible for developing and implementing marketing strategies for a business’s social media sites. Hence, you must always stay at the leading edge of industry trends, in order to create a marketing strategy that generates inbound leads, gains followers, and creates a positive image. 
Responsibilities : 
• Maintain & update the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services 
• Coordinate with the Product development team to plan and develop the social media tools in use on the Company’s sites, as well as taking ownership for the social product roadmap planning
• Manage and support the Social Media Team, ensuring a superior quality of communication and project delivery 
• Assist the Sales team in strategizing, defining and implementing social projects to meet commercial goals
• Plan social media campaigns, ensuring customer acquisition and supporting monetization 
• Develop analytics reports and collate data from Social Media staff reporting, presenting analysis of campaigns and trends to all departments 
Day to Day tasks / Activities : 
• Develop relevant content topics to reach the company’s target customers.
• Create, curate, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Conduct online advocacy and open a stream for cross-promotions.
• Develop and expand community and/or influencer outreach efforts.
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
• Design, create and manage promotions and Social ad campaigns.
• Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review. 
What it takes : 
A highly motivated, creative individual with experience and the passion for connecting with current and future customers. Not Limited to : 

Strong project management or organizational skills
• Advanced knowledge and understanding of social media platforms • Great technical understanding and can pick up new tools quickly
• Content Creation & Management Skills
• Fantastic interpersonal skills & cool under pressure 


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